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Plan de medios de comunicación
El documento que contiene las tácticas, estrategis y objetivos de medios de comunicación específicos para apoyar una marca.
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- Part of Speech: noun
- Synonym(s):
- Blossary:
- Industry/Domain: Advertising
- Category: Marketing communications
- Company: Butterworth-Heinemann
- Product:
- Acronym-Abbreviation:
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